Blogs & News

Discover our new latest articles and news

Recent blog posts

Every bride has a story. And at Appu G, we believe the jewellery she wears should feel like a chapter […]

Every bride has a story. And at Appu G, we believe the jewellery she wears should feel like a chapter

Everyone remembers their first piece. Not because it was the grandest or the most valuable — but because it was

In a world that’s constantly chasing the next big thing, the origin story of a brand often gets lost in […]

In a world of endless scrolls and lookalike trends, the most striking thing you can wear is something that feels […]

Jewellery isn’t just for weddings or weekends anymore. Today’s woman wears her shine like she wears her confidence daily, effortlessly, […]

Every piece of jewellery tells a story. But before it rests in your hands, it lives many lives in sketches, […]

You’ve booked the tickets. The outfits are ready. But what about the jewels? Whether it’s a weekend escape or a […]

Some gifts are opened, admired, and then gently placed on a shelf. Others? They’re worn every day. Held close. Passed […]